HealthtechVideos, creative and consulting
UGC
videos and creative at scale for ads, in the first months of the brand’s launch in Brazil.
See the case studyAd creative · Campaigns and media
Ad creative designed to convert.
Attractive, effective pieces for your online and offline campaigns. Banners, sponsored posts, short videos and promotional materials created with creativity, strategy and a focus on results.
- Variations
- to test headline, image and call to action
- All
- formats: feed, stories, display and video
- Brand
- kept consistent in every piece
- Editable
- with source files delivered alongside the pieces
Switch the format
One campaign, every format.
The same idea needs to work in very different spaces. Choose the format and the headline version.
Feed · 1080 × 1080
The problem
Pretty creative that does not communicate the offer only decorates the feed.
01
A piece nobody understands
In two seconds the ad needs to say what it is, who it is for and what to do. If it does not, the thumb keeps scrolling.
02
One creative for everything
The same artwork stretched across every format loses legibility and performance.
03
No variation, no learning
With a single piece, you never find out which message sells more.
What we build
Pieces with a job.
Each format has its own rules. We create for the place where the ad will appear.
Every project includes
- Campaign concept before the pieces
- Variations of headline, image and call to action
- Adaptation to each format and size
- Your brand identity in every piece
- Final and editable files
- A reading of the results for the next cycle
- 01
Ads for social media
Creative for Instagram and Facebook, static and carousel, with a clear hierarchy and a call to action.
FeedStoriesReelsCarousel - 02
Display and Google
Banners and responsive ads in the display network sizes, with a message that reads in any space.
BannersResponsiveYouTube - 03
Short video and motion
Animations and short videos to hold attention in the first seconds.
MotionShort videoCaptions - 04
Campaign materials
Offline and sales support pieces aligned with the same campaign.
FlyersPresentationsPrint
How it works
From briefing.
to feed.
A lean process so the campaign does not have to wait.
- Day 1
Briefing and offer
We understand the offer, the audience and the channels. We define the campaign’s core message.
- Days 2 to 4
Concept and key pieces
We create the visual concept and the first pieces for approval.
- Days 4 to 7
Rollout
We adapt to every format and size, with the test variations.
- Ongoing
New variations
With the campaign data, we refresh the creative that has worn out and reinforce what sells.
How we think
Campaign.
is media.
The piece decides a large part of an ad’s result. That is why it is treated as strategy.
The offer in two seconds
A clear hierarchy: what it is, who it is for and what to do.
Made for the format
Each space has its proportion, legibility and rules. No stretched artwork.
Variation to learn
Testing different messages shows what your audience really wants to hear.
A consistent brand
Campaigns pass, the brand stays. Every piece reinforces the same identity.
In practice
Pieces that have already sold.
Frequently asked questions
Ad creative: common questions.
Still have a question? Message us on WhatsApp
Feed, stories, reels and carousel for Instagram and Facebook, banners for the Google display network, covers and thumbnails for YouTube, plus printed campaign materials.
Enough to compare messages. As a starting point, 3 to 5 variations per campaign let you find out which headline and which image perform best.
Yes, if you want. Design can be hired on its own or together with paid media management, so creative and media work toward the same target.
You can. Many clients hire Martin only for campaign creative, with the briefing and deadlines agreed for each request.
Yes. Besides the final pieces, you receive the source files so your team can adapt copy and formats whenever needed.
Yes. Flyers, banners, presentations and promotional materials are created to print standards, aligned with the digital campaign.
Read before you decide
Free consultation
Your ad has two seconds. Use them well.
Tell us what the campaign is and where it will run. We create the pieces so it performs.
- First consultation is free
- Variations ready for testing
- Editable files delivered
Prefer to write? Use the form or email contato@martindesign.com.br.
Tell us about your project.